|
|
Milestones
Technology
Schwartz Communications has helped market many of the past decade’s technology milestones. Here are some highlights of the power of Schwartz PR. Schwartz…
- Put geospatial technology on the map with MapInfo in 1993
- Promoted ecommerce with pioneer Open Market in 1994
- Made the telephone talk with Wildfire Communications in 1994
- Helped Macromedia "Shock" the Web with Shockwave and Flash in 1995
- Launched online auctions with eBay in 1995
- Helped Concord Communications invent network performance reporting in 1995
- Placed enterprise security top-of-mind with Security Dynamics in 1996 and Axent in 1997
- Established the remote systems management category with XcelleNet in 1997
- Raised awareness of Web services with IONA, Borland, Progress Software and others beginning in since 1997
- Heralded the open source revolution with Red Hat and Andover.Net in 1999 and then continued with Ximian, JBoss, Sistina Software, Terracotta, SpikeSource, Gluecode, Interface21, Qlusters, Digium and many other open source leaders
- From the 1990s to today, led the mobile revolution with Oasys Mobile, Propogate, Venturi Wireless, Shiva, 2Roam, ReefEdge, XcelleNet, Wavelink, Innopath, Zi Corp. and others
- Catapulted IPOs of webMethods, Red Hat, SpeechWorks, Silknet Software, StorageNetworks, NetGenesis, and more than 30 others in the late 1990s
- Power hit mindshare for healthcare IT with such clients as Phillips Medical, TriZetto, Per Se, HPR, Misys, Subimo, athenahealth, Picis and HealthShare Technology through the 1990s to present
- Put electronic payments into the mainstream with Checkfree into in 2001
- Starting in 2004, dramatically raised the visibility of the legal expertise focused on technology and intellectual property at Finnegan Henderson and Testa, Hurwitz & Thibeault
- Impacted the valuations of security clients, leading to numerous acquisitions from 2004 to present, including Netegrity by CA, TruSecure by Betrusted, Imaging Automation by Viisage, Sanctum by Watchfire, Okena by Cisco, Consul risk management by IBM, CipherTrust by Secure Computing, GeoTrust by VeriSign, Watchfire by IBM and SecureWave by PatchLink
- Since 2005, drove emerging storage and server companies, including Rackable Systems, Panasas and Xyratex, to leadership in the data center
- Drove SaaS momentum beyond CRM and into new markets with Qualys, ScanSafe, FiREapps, VFA, Arsenal Digital and Purkinje since 2005
- Beginning in 2005, told the virtualization story with Softricity (purchased by Microsoft), ClearCube, Dunes, InovaWave, Qlusters, Surgient and uXcomm
- Helped Netezza and Salary.com gain widespread recognition for their successful IPOs in 2007
- Drove awareness for verticalized search companies in 2007, including Whitepages.com, Collarity, Healthline.com and SecondSpace
|
"Partnering with Schwartz as a strategic partner has been the best marketing investment we’ve ever made. We got tangible results within a couple weeks - and the frequency and quality of coverage has been accelerating ever since. I don’t see that Schwartz has any real competition in the Healthcare IT space."Mark J. Benvegnu
VP / Chief Strategy Officer, Spring Medical Systems |
|
