Andrea is an account supervisor and works in the consumer practice group in Schwartz Communications' San Francisco office. Andrea has represented both emerging and established consumer focused products and services across a variety of fields, including health, technology and green. Most notably, Andrea has represented Artes Medical, W.L. Gore & Associates, Accuray, BioMS Medical, Disabled Sports USA, Simply Hired.com, Liftopia.com, ModiFace and ExtraBux.com.
Andrea's role on the team includes PR strategy development, day-to-day program management and collaborating with the team to launch creative campaigns around new and existing products and services. She is also responsible for strategic outreach to top media and industry analysts, writing press releases, byline articles and marketing collateral, as well as managing speaking and awards programs. Andrea has secured coverage for her clients on ABC's World News with Diane Sawyer, ABC's Good Morning America, CNN Headline News, FOX News, as well as print and wire services including The Associated Press, U.S. News & World Report, BusinessWeek, The Wall Street Journal, New York Times, Bloomberg News, BusinessWeek, USA Today, Real Simple Magazine, SHAPE Magazine and more. Andrea is also an expert in social media, having successful worked with Twitter and Facebook campaigns.
Prior to joining Schwartz, Andrea worked as a broadcast journalist, specializing in health and sports. Andrea worked for some of the top media outlets in the country, including the Comcast Sports Network, and local ABC, CBS, NBC and FOX affiliates. She has also collaborated with national media including CNN, ESPN, NFL Films, 60 Minutes and the CBS Evening News. Her journalism background also includes time spent as a print editor and web producer.
Andrea graduated from the University of the Pacific with a bachelor's degree in Communication. Andrea is also a member of the Board of Directors for the San Francisco-based charity "Pathways for Kids."
Annie Klein is Head of Consumer Technology for the UK and is a seasoned public relations professional with experience in the UK and US markets. After four years in Schwartz's San Francisco office, Annie joined the team in London in 2008 to provide strategic direction and increase visibility in both traditional and new media for clients in the consumer technology, web 2.0, mobile content and e-commerce technology sectors.
Previously, Annie served as a publicist at Random House in New York, working on book launches for a variety of high profile authors, including John McCain, Charles Barkley and Maya Angelou.
In her free time, Annie is an insatiable traveler, an avid reader and an adventurous cook. She holds a B.A. in Communications and Political Science from the University of Washington in Seattle.
Bill joined Schwartz Communications in 2010 and works with a variety of clients and industries, including medical device, healthcare IT, event planning and consumer. Additionally, Bill is a member of the Schwartz Communications Research Group, where he specializes in identifying market trends and industry influencers.
Prior to joining Schwartz Communications, Bill oversaw marketing, public relations and social media efforts for Ciphent, a Cyber Security Solutions company in his home town of Baltimore. He has also worked at Luck Media and Marketing, a music and entertainment PR firm in Hollywood.
Bill graduated cum laude from Towson University with a degree in mass communication, with tracks in public relations and advertising. When away from the office, Bill can be found roaming around various concert venues in Boston or rooting on his Baltimore Ravens.
Bill Keeler has worked for Schwartz Communications for 13 years and nearly 20 years in public/media relations industry. He has been the lead person on many clean tech accounts, including: Luminus Devices, Solar Panels Plus and Converge. He writes corporate literature including press releases and backgrounders. He is responsible for positioning the company's executives as thought leaders on clean tech topics. Keeler also has years of experience in network security, consumer tech, embedded software and application development.
During Keeler's tenure at Schwartz, he has raised the visibility of his clients by securing hundreds of print and broadcast placements with industry trades, security verticals and national media, including the Today Show, CNN Headline News, Fox News Channel, Associated Press, Bloomberg News, eWeek, SC Magazine, Network World, Forbes.com, Time, Newsweek, U.S. News & World Report, Reuters, USA Today, New York Times and Wall Street Journal.
Keeler's teams have won more than 30 Bell Ringer Awards.
Bryan Scanlon has diverse experience building visibility for the agency's enterprise technology accounts, including the network, security, database, appliances, application integration and Web services markets. Bryan has taken several little-known technology providers, including AXENT Technologies (acquired by Symantec), Red Hat, Concord Communications, Netezza and webMethods, from launch to prominence and market leadership.
Bryan has more than 10 years of communications experience and has been with Schwartz since 1997. He has a track record of placements in top-tier business and broadcast trade press, including BusinessWeek, Barron's, Investor's Business Daily, The Wall Street Journal, Fortune, The Boston Globe, CNBC, CNN, MSNBC, Upside, Forbes, and Dow Jones News, Bloomberg and Reuters wire services. He has provided strategic counsel and media relations for more than two dozen initial public offerings and acquisitions and leads the agency's strategic relationship with The New England Technology Sales, Marketing & Business Development Executives Association (NETSEA).
Prior to Schwartz, Bryan was an associate at another PR agency, where he managed strategic and day-to-day media and analyst relations for $3 billion CompuCom Systems, an in-circuit emulator manufacturer, and divisions of Banyan Systems, Inc. He has produced marketing collateral for leading technology companies and ghost written more than two dozen articles for senior executives in some of the industry's most technical publications, including Network World, CNET and Electronic Design. As a freelance writer and photographer, Bryan's work has appeared in Computerworld, among other publications. He has won several top PR awards, including a Gold CIPRA and Bronze Anvil from the Public Relations Society of America.
Bryan holds a B.F.A. degree in writing from Johnson State College and an M.A. degree in English from Western Michigan University, where he also taught composition and journalism.
Twitter: @bkscanlon
With more than 20 years of high-tech marketing experience, Carol McGarry provides strategic counsel to agency clients, helping them to break through the media clutter and capture market leadership. She has worked with innovators in a broad range of technology areas, including consumer electronics, security, application management and financial technology. She leads the agency's wireless, telecommunications and networking practice group.
McGarry joined the agency in 1993 as its fifth employee and first vice president, and has helped to build the culture of excellence that has fueled the agency's growth. Over the years, she has been involved with many aspects of the agency's decision-making and management. As creative director, she established the Creativity and PR Excellence Awards, which recognize outstanding achievements and encourage the creative contributions of all staffers across the agency. She also leads agency brainstorming sessions on behalf of clients.
Past and current clients include Macromedia, Lycos, Netegrity, CheckFree Corporation, Progress Software, Wildfire Communications, AXENT Technologies, MapInfo, StreamServe and Optier. Among her accomplishments, McGarry led the team that launched Macromedia's Shockwave and Flash, creating enduring brands on the Internet.
Her award-winning work with teams at Schwartz has earned her industry accolades that include the Silver Anvil Award, Publicity Club of Boston's Bell Ringer Award, Bulldog Reporter's Award for Excellence in Media Relations and PR, the CES Marcom Award, and The Communicator Award. Her team won a 2002 Silver Anvil with client CheckFree for a nationwide campaign to evangelize electronic bill payment for consumers and a 2005 Silver Anvil for the campaign on behalf of Peppercoin, Inc.
McGarry has been quoted in The Wall Street Journal and has spoken at the Red Herring conference and the Publicity Club of Boston. She started her professional career in high-tech publishing and earned theB.A. at Harvard University.
Dan is an Senior Account Executive at Schwartz Communications. While at the agency, he has been a key member of the Agency's Cleantech PR practice, working with a number of renewable energy technology and service companies. Dan contributes to his clients' PR campaigns by securing high-level media placements, managing speaking and award programs, and drafting strategic press releases and other documents.
Before joining Schwartz, Dan worked at Ketchum as a brand marketing intern. He has a B.A. in journalism with an emphasis in public relations from California State University, Chico. In his spare time, Dan enjoys his remaining time with LOST, spending time outdoors and traveling whenever possible.
Since joining Schwartz Communications in 1999, Dara Sklar has driven communications programs for a variety of emerging-growth companies and played an active role in the growth of the security, renewable energy and consumer technology practice groups. Over the years, she has focused on helping innovative companies build brand awareness, increase demand generation and achieve their business goals.
Sklar's industry expertise spans broad market sectors including wireless, financial services, IT security and network infrastructure. As a member of the Consumer Technology Practice Group she is working with innovative online destination sites and services, such as CollegeNET.com and freeconferencalls.com as well as technology companies powering the next generation of digital media and interactive entertainment, such as Cryptography Research and Aspera Software.
She has managed the PR efforts of numerous acquisitions and assisted companies' communications strategies during and following IPOs. Sklar works closely with her clients to develop stellar communications strategies and tenaciously execute on plans to deliver exceptional results. Her close relationships with influential media and analysts provide her with an insider perspective into the industry, helping her teams secure a consistent track record of high-profile business, trade and broadcast placement as well as grow visibility in the blogosphere and social media channels.
Outside of work, Sklar produces and directs short independent films that screen at festivals worldwide. She graduated magna cum laude from Bowdoin College, where she focused on literary theory in her English major and minored in computer science.
Dave Bowker has been with Schwartz Communications since 1998. In is role as a director, Dave leads strategic programs that enable security companies to accomplish their PR goals as they deliver technologies to keep businesses running and consumers safe.
Before joining Schwartz, Dave participated in the production of both local and nationally-syndicated television programs at a variety of broadcast organizations in the Boston market.
Dave has a B.S. in Communications from Boston University
Dave is an Account Executive at Schwartz Communications. Since Joining the Agency in 2009, he has represented clients in the renewable energy, industrial biotechnology, and smart grid spaces as part of the Agency’s Cleantech PR practice. In addition, he has represented clients in the healthcare and technology industries.
Dave is also a member of Schwartz’s Public Affairs practice, where he has helped execute public affairs campaigns at the local, state and federal levels of the U.S. government on behalf of cleantech, healthcare IT and security clients. He further supports the practice by regularly monitoring current legislative and policy environments.
Dave graduated from Harvard College with a degree in Government and a minor in Psychology. When he’s not in the office, Dave can be found enjoying Boston’s many delicious eateries, or following his hometown Redskins and Capitals.
Dave Close has been leading communications campaigns in the technology industry since 1981. During the early 1980s, he was a writer and editor at World Information Systems, Inc. He researched and wrote stories for industry newsletter Electronics Insight and contributed sections on manufacturing, transportation, computing and energy to The Science Almanac.
In 1983, Close joined Digital Equipment Corporation and for the next 11 years he held a series of positions as a group communications manager and executive speechwriter. During his time with Digital, Close led communications teams handling advertising, PR and writing in the personal computers, workstations and UNIX organizations.
Close joined Schwartz Communications in 1994 as one of the first senior-level executives in the then-fledging agency. Throughout his career as Schwartz, he has led more than 60 client teams, created and directed the agency's "Schwartz College" training program and led the agency's new business efforts. He also serves as mentor and advisor for several agency vice presidents.
Close is one of the agency's resident experts on manufacturing technologies, energy/utilities and environmental technology, open source software, aviation and transportation, compliance and business ethics.
Close continues to lead client teams, creating PR strategies, pitching the media and helping his teams generate media results. He is known for ghostwriting bylines and "think pieces" for his clients' executives and has won several awards for this work. In his role as "brain trust" advisor, Close also provides insight and advice to a variety of clients beyond his direct assignments. As the leader of the Schwartz Communications National Multiple Sclerosis Society PR team, he directs the pro bono efforts of a large group of agency volunteers that has substantially increased MS fundraising in Massachusetts during the past four years.
A life-long avid cyclist, Close bicycles more than 5,000 miles per year and has been progressing through his goal list to ride up the highest mountains in New England. He is married with two children and lives in Sudbury, Mass.
Davida Dinerman has been a member of the Schwartz Communications team since 1996. For a majority of her tenure, she has been well entrenched in the Healthcare IT, Services and Security Practice groups. Additionally, she offers value in other technologies, from storage to green tech.
Davida and her teams couple creative strategies with an aggressive, hands-on approach to power hit clients into targeted trade, technology, business and social media. In her position, Davida oversees strategic and tactical activities of her teams and interacts with clients on a daily basis. She also generates news and feature stories in media at all levels, facilitates analyst relations and handles speaking opportunities for her clients. Davida has developed content for marketing collateral and ghost-written bylines for senior executives, as well as written blog posts for the agency and her clients.
Several of Davida's teams have earned PR industry awards, including the Mercury Award for Response to Breaking News, and the Bell Ringer Award for Best Response to Breaking News and Print Feature/Commentary Placement in a Trade Publication.
For six years, Davida coordinated and managed one of Schwartz Communication's primary training programs, Schwartz College, where she not only developed curriculum, but also taught sessions. This training program, which offers people a forum to learn and share knowledge, is one of the reasons why Schwartz Communications remains a strong and impactful communications agency.
Davida earned her MBA with a concentration in management from the F.W. Olin Graduate School of Business at Babson College and her BA degree in psychology from Dartmouth College. She lives in Ashland, Mass. with her husband and two children, and is a competitive tennis player.
Deepika Bharadwa is an Account Supervisor, working on ScriptLogic, Simpler Consultancy, Elster, Simply Hired and Aveksa. Deepika has broad experience working with various areas of security and business to business solutions ranging from open source, CRM, desktop and server management, access control, auditing, web application security, SaaS security to regulations and compliance such as PCI DSS, the Data Protection Act, ITIL and WEEE. She has also previously worked with SugarCRM, SpringSource (to acquisition by VMware), Terracotta, White & Black Legal, a technology and corporate specialist law firm and Breach Security, a web application firewall solution provider.
Catering for a UK market, where publications are in need of content, Deepika regularly creates and writes stories for the media on behalf of her clients. On a daily basis, she secures media coverage for her clients in SC Magazine, Fresh Thinking Business, European Business Express, Growing Business, Real Business, Microscope, CRN, IT Pro, Computerworld UK, Risk UK, Infosecurity, e-Health Insider, the Register, IT Week and Computer Weekly. She has also secured coverage in national newspapers such as the Guardian, The Times, The Independent and FT: Digital Business.
Deepika's previous experience includes working with the BBC Leicester as an online writer eventually turning to business to business (writing news and interest rate predictions as well as creating campaigns for Birmingham Forward, a regional lobby group comprising of Birmingham business leaders) business to consumer (Bets4Traders, Dunelm Mill, Ask.com) and technology PR (Link ATM, Zycko), where she handled professional and financial services and lifestyle sector accounts.
Deepika graduated with a BA (Hons) in English from the University of Leicester.
Doug Russell brings eighteen years of agency and corporate communications experience to the role of vice president. A Schwartz Communications veteran since 1997, Doug is a leader in the firms' Healthcare IT, Mobile, Networking and Telecom and Business Software & Services practice groups.
Doug's clients have included start-ups that rose to positions of market leadership to billion+ dollar business units of established companies such as Staples, Inc., Schneider Electric, Honeywell International and GE. His particular areas of expertise include message development, thought leadership campaigns, orchestrating company, product and service launches and high-level business media outreach. Doug's teams have won numerous industry awards, including several Publicity Club of New England Bell Ringer's, as well as ADWEEK Magazine's ICON Award for Corporate Branding Objectives.
Doug earned a B.A. in International Relations/History from the University of Virginia and an M.A. in Economics from the Johns Hopkins University School of Advanced International Studies (SAIS). He is married and has an eight year old son, Nathaniel.
Throughout her eight years at Schwartz Communications, Erin Del Llano has helped technology companies differentiate themselves and succeed in competitive markets through targeted and aggressive public relations programs. Del Llano has experience working with a variety of enterprise software and hardware companies and is also a member of the agency's expanding renewable energy and green practice.
Del Llano's IT expertise spans a range of technologies including networking, storage, information security, supply chain and mobile infrastructure. Del Llano's efforts have achieved demonstrable results for her clients, which have included early-stage companies such as VirtualLogix, Vormetric, Enkata and Aldata as well as established public companies such as Fujitsu, Xyratex, Honeywell and Pitney Bowes MapInfo. Del Llano managed Schwartz's PR program for MapInfo leading up to and following Pitney Bowes' acquisition of the company for $408 million.
Whether it's through educating the market on emerging virtualization software or new developments in disk drive products, Del Llano has secured coverage for her clients in Wall Street Journal, The New York Times, Reuters, Time and USA Today. In addition to reaching general and investor audiences through business press, Del Llano and the teams she leads consistently secure client coverage in tier one IT outlets and key vertical publications including those in the retail, banking, insurance and government industries.
Through her leadership of Global Solar Energy's public relations program, Del Llano has helped the solar cell maker stand out from its competitors by highlighting the company's long-standing success, unique technology and superior manufacturing process. Within 30 days of starting the account, Del Llano and the Schwartz team secured stories in Associated Press, Reuters, WSJ.com, CNET, NYTimes.com, Scientific American CleanTech, Earth2Tech and EETimes.
Del Llano holds a B.A. in English with a minor in Women's Studies from Boston College.
Helen Shik joined Schwartz Communications in 1996. She has more than 15 years of experience in public relations helping emerging-growth companies launch new therapies with high-impact media coverage.
At Schwartz, Shik has worked with many of the agency's medical device, biotechnology and healthcare IT clients, including Heartstream (now Philips Medical), Northstar Neuroscience, Hologic, Haemonetics, Cyberonics, Proxima Therapeutics (now Hologic), Neuromonics, Home Diagnostics, EnteroMedics, Calypso Medical, Wright Medical, C. R. Bard Urology, Sanarus Medical, Pheromone Sciences, Agencourt, PHT Corp., PerkinElmer Life Sciences and Phase Forward. In addition to developing positioning that resonates with the media and mentoring junior staff on media relations tactics, Helen works directly with senior reporters and producers and has secured coverage of her clients in outlets such as the CBS Evening News, Dateline NBC, the Today Show, CNN, CNBC, TIME, The Wall Street Journal, Parade, Reader's Digest, The Associated Press, The Dow Jones, Forbes, Fortune, BusinessWeek, The Boston Globe and Fast Company.
Helen has extensive experience working with the broadcast media, and has helped many clients launch newly FDA-approved therapies. Helen and her teams have won a long list of industry awards, including several Bell Ringer, Communicator and Bulldog Awards.
Prior to joining Schwartz, Helen worked in the PR group of Lehman Millet, a medical marketing agency, where she launched the first diagnostic tests for Alzheimer's disease and worked with a local biotech company developing oral vaccines. At Cudaback Strategic Communications, she worked with a wide range of clients, including a medical device company with the first robotic solution for hip replacement surgery, The Smithsonian Institution, Computerworld, PCWorld and Arthur D. Little, Inc.
She earned a B.A. in political science from Boston University in 1987. She served for several years on the board ofthe Publicity Club of New England. She is a current member ofthe Healthcare Communication & Marketing Association and a member of the board of directors of Congregation Beth El of the Sudbury River Valley. She can be found on soccer field sidelines every weekend, rooting for her sons.
Twitter: @HelenShik
Based in San Francisco, Jason is an executive vice president and directs Schwartz's fast-growing Cleantech & Green PR Practice. In his 12 years with Schwartz, Jason has planned, managed and executed award-winning communications programs to help his clients increase lead and demand generation, boost valuation, improve brand awareness, establish executives as industry thought leaders, optimize web presences, and secure government funding and private equity investment. His experience goes beyond traditional PR, having managed a number of integrated public relations, government relations and search-engine marketing campaigns.
In 2006 - recognizing the immense PR and policy challenges facing the emerging cleantech industry - Jason spearheaded the launch of the firm's Cleantech & Green Practice. Schwartz's history of successfully representing underdog companies and creating new markets, combined with its results-oriented approach to public relations, government relations and digital media, made it a natural fit for companies facing heavily entrenched energy interests and trying to change long-established consumption behaviors. Today, just four years after formally launching the practice, Schwartz has one of the largest Cleantech & Green Practices comprised of close to 30 clients.
Jason's Cleantech experience includes working with and launching emerging market leaders in solar, greenhouse gas management and environmental compliance, Green IT, wind, green building, lighting controls and biofuels. Representative client experience includes Aurora, Inc., AWS Truepower, Borrego Solar, Canadian Solar,Daintree Networks, Elster Group, Enviance, Gevo, Joule,Oerlikon Solar, Picarro and Skyline Solar.
Jason began his career at Schwartz working with some of Schwartz's most innovative enterprise technology clients including webMethods, Netezza, Vivisimo and Qualys. For a number of years, he helped co-lead the firm's Security Practice helping to establish it as the largest Security PR Practice in North America. Today, he continues to support the Agency's Consumer and Financial Services Practice Groups through work with RetailMeNot and SharesPost.
Jason is an active contributor to Schwartz's Green blog, Renewablog, which explores news, public policy and market developments that impact the role of the Cleantech and Green marketer. Prior to Schwartz, Morris worked at The Weber Group on the Bacardi and TJX accounts and at Fox Sports New England. He holds a B.S. in marketing from Bentley College.
Twitter: @jasonmorris
Jim joined Schwartz Communications in 1998. As a leader of the Schwartz healthcare practice, Jim counsels clients on strategy and messaging for corporate and product communications campaigns as well as crisis and issues management across a broad range of industry sectors, including biotechnology, pharmaceuticals, molecular medicine and medical devices.
Jim is also an accomplished media relations professional, and has placed client medical breakthroughs and trend developments in dozens of high-level consumer, business and professional outlets, including Business Week, The Wall Street Journal, ABC World News Tonight, the BBC, CNN, Newsweek, USA Today and The New York Times.
During his tenure at Schwartz, Jim has represented companies and organizations such as PowderMed Vaccines (Pfizer), West Pharmaceutical Services, Micromet, BioMS Medical, Biogen-IDEC, NxStage Medical, Bayer HealthCare, WL Gore & Associates, Proxima Therapeutics and the Institute for International Research.
Jim has led award-winning national and global campaigns to condition markets for medical advances still in development, infuse mature product lines with renewed excitement, and launch new innovations that build sales, valuation and market leadership. Campaigns that Jim has led at Schwartz include the launch of a novel five-day radiation treatment for breast cancer, positioning DNA-based vaccines as a viable solution for a Bird Flu pandemic, building visibility for pre-clinical research in antiangiogenesis for metastatic cancer, accelerating clinical trial enrollment for a potentially breakthrough multiple sclerosis drug, introducing a new therapy for the treatment of abnormal uterine bleeding and raising awareness of emerging diagnostics for Parkinson's Disease and attention deficit/hyperactivity disorder (ADHD).
The four-year-long touring exhibition of headache pain-inspired artwork that Jim previously orchestrated for Sandoz Pharmaceuticals (Novartis), designed to expand the population of migraine sufferers who seek professional treatment, is a healthcare public relations textbook study.
Jim is also a co-founder of the government relations practice at Schwartz, and spearheaded a successful, two-year-long crisis communications and disaster recovery response to an accidental factory explosion that cost lives and destroyed a client's medical product manufacturing factory.
Account teams and campaigns led by Jim have won many of the PR industry's most prestigious awards, including an unprecedented three "Best of Show" Super Bell Awards.
Prior to Schwartz, Weinrebe was a senior vice president at a healthcare marketing boutique, for whom he developed a thriving public relations practice and launched a business unit that accelerates recruitment of patients for global clinical research studies.
A graduate of Cornell University, Jim is the father of two daughters and a long-time resident of Newton, MA.
John Moran, director and executive media coaching specialist
Since joining Schwartz in 2000, John has represented technology companies in a variety of market sectors, including application development & integration, open source, software security, semiconductors and peer-to-peer (P2P).
He also serves as Schwartz Communications' media coaching specialist, working closely with top executives on message development, preparation and presentation skills.
Prior to joining Schwartz, John spent 14 years as a radio talk show host, producer and writer.
Twitter: @jfmoran
Since joining Schwartz Communications in 1999, Julie Goldman has had experience with a wide variety of technology, healthcare IT and medical companies, ranging from public corporations to IPO-stage companies to start-ups. An account director, she is a key member of the agency's healthcare IT practice and has a strong background in consumer technology and personal finance.
Julie's media coverage and creativity have impacted her clients' businesses and played a key role in the agency garnering prestigious awards. Honors include several Silver Anvil Awards, the highest honor in the PR industry; Gold and Silver Bulldog Awards, which are judged by working journalists; and multiple Bell Ringer Awards from the Publicity Club of New England.
Julie earned her B.A. from Boston College, as a double major in Communications and Theatre Arts. She lives in Framingham, Mass., with her husband and new son.
Twitter: @juliegoldman
Nina Korfias joined Schwartz Communications 2009 and has been working on security, business enterprise software and network management accounts. As an Account Executive, Nina works to stay connected with key players in media, blogs and analyst communities. Previous media placements include The Associated Press, Dow Jones, NPR, USA Today, InfoWorld, eWeek, Network World and other vertical publications.
Nina graduated from Simmons College with a Bachelor of Arts in Management with a concentration in Marketing.
Kimberly Angell has a broad public relations background that crosses several technology industries, such as security, open source, networking, telecommunications and retail. Since joining Schwartz in 2003, her contributions have included PR strategy development, day-to-day program management and collaborating with her teams to launch creative campaigns around new and existing products and services.
Angell has played an integral role in building and strengthening Schwartz's security and open source practices. Leveraging experience with communications and security software companies, including AirTouch (now Verizon Wireless), Network ICE and Internet Security Systems, Angell has worked with emerging-growth players such as ScanSafe and Talend and worked with such companies as SpringSource, Blue Coat, CipherTrust (acquired by Secure Computing), Citadel (acquired by McAfee), PKWARE and Qualys.
Under her leadership, Angell's teams have raised their clients' profiles through speaking opportunities at respected industry events such as RSA, Interop, CSI and InfoSec, and with awards recognition with outlets such as the Inc. 5000 and the Software & Information Industry Association (SIIA) CODiE awards.
Angell's strong media relations experience has enabled her to identify unique story angles and secure consistent coverage across both business and trade media, including Network World, eWeek, InformationWeek, ABCNews.com, the Associated Press, Financial Times, Red Herring, New York Times, USA Today, Washington Post, Newsweek, Investor's Business Daily and CNET.
In her previous position as a marketing manager for ISS, Angell developed content and managed schedules for all West Coast marketing programs, including sponsorships, speaking opportunities, user groups, seminars and events. Under her management, the company enjoyed the most successful seminar program in its history, executed in 50 cities in six months with an average of 100 attendees per city. As a member of the marketing team at Network ICE (later acquired by ISS), Angell participated in all launch activities, including company branding, logo and collateral development, competitive analysis, and analyst and media relations.
Angell graduated from Cal Poly State University, San Luis Obispo, with a Bachelor of Arts degree in communications.
As a Senior Account Executive at the agency, Kristin has worked with a number of security, cleantech, biotech and other technology companies, both public and private. For each of her clients, Kristin specifically works with media, bloggers and analysts to increase visibility of the client, as well as to create and further enhance relationships. Kristin has secured coverage for her clients in top business press and trade publications, including the Wall Street Journal, USA Today, CFO magazine, CRN, TechTarget and CNET, among others.
Kristin graduated magna cum laude from Bentley University (Mass.) with a Bachelor of Science in Information Design and Corporate Communication and a minor in Psychology.
Twitter: @KFortz.
Kristina Ebenius joined the Agency's Boston office in 1999 and has worked with a number of its medical device, biotechnology, pharmaceutical, consumer and technology clients. In 2006, she started Schwartz's European headquarters in Stockholm, Sweden.
As Managing Director of Europe, Ebenius' responsibilities include the Agency's overall European growth strategy, management and direction of the Stockholm and London offices, as well as management of her accounts, including development and implementation of strategy, messaging and media relations activities.
At Schwartz, Ebenius' clients have included companies like Medtronic, Molnlycke Health Care, MAQUET Critical Care, BenQ, ResMed, Studentmedia, SharpView, Abbot Medical Optics, EuroSecure, Panacos Pharmaceuticals, SynCardia Systems, Honeywell Specialty Materials, Philips Medical Systems, and CYTYC. In the U.S, Ebenius' teams won the Publicity Club of New England's Bell Ringer and Merit Awards several times.
Ebenius has previously worked at Edelman in Los Angeles and at Andreasson Public Relations in Stockholm.
Ebenius graduated summa cum laude from Hawaii Pacific University with a B.A. in communication/public relations and a minor in literature. She also has completed graduate studies in marketing. While attending the university, Ebenius received several academic honors and awards, including valedictorian and female scholar-athlete of the year.
Kempke also manages Schwartz's content marketing services, which are designed to reach clients' target audiences directly through articles, blogs, Twitter, video, ebooks, case studies, email newsletters, white papers, podcasts, interactive presentations, images and other types of material. Content marketing programs can support marketing functions such as lead generation and lead nurturing, as well as more traditional PR activities like thought leadership. She also works with the Agency's SEO group to optimize content for search and, more broadly, to design PR programs that are in line with clients' SEO strategies.
In technology, Kempke's work spans industries such as enterprise software, application development and open source, telecommunications, security, and manufacturing and supply chain software. Clients have included Aspen Technology, Digium, GeoTrust (acquired by VeriSign), Invincea, JBoss (now part of Red Hat), VFA and Ximian (purchased by Novell).
Kempke also works with clinical stage life sciences companies, biotech tools and service providers, and diagnostics companies. Recent work has focused on oncology drugs in development and marketed diagnostics.
Campaigns on behalf of performance products companies include launching Nanocomp Technologies and stimulating interest among potential customers and partners in that firm's textiles made of carbon nanotubes. Kempke also headed the Schwartz team that served one of the largest manufacturers of synthetic fibers used in body armor, highly engineered ropes and industrial products.
Her clients have reached scientific, technical, employee, investor and general audiences through traditional and social media, analysts, awards and events. Coverage ranges from Barron's, The Wall Street Journal, The New York Times and Investor's Business Daily; to Science, Genetic Engineering & Biotechnology News, Scientific American and Discover; to CIO, GigaOm, Slashdot and InformationWeek.
Kempke holds a B.A. in political science from the University of Wisconsin and an M.A. in government from Georgetown University.
Twitter: @laurakempke
Lauren Arnold brings more than 12 years of communications experience to her position of vice president. Since joining the agency in 1997, Arnold has helped clients in both the healthcare and technology sectors realize their business objectives through high-quality and high-impact public relations programs. Arnold provides strategic counsel as well as consistently secures media coverage in the national press for clients in the biotechnology and pharmaceutical, medical devices and diagnostics, business software and consumer industries.
During her tenure at Schwartz, Arnold has worked with companies in early-stage development as well as large, established public corporations. Representative clients include Agencourt Bioscience, AmpliMed, Boston Scientific, Cyberonics, InnoCentive, MapInfo (recently purchased by Pitney Bowes), Proxima Therapeutics, SONIC innovations, Syncardia Systems and Vasomedical. Pitney Bowes MapInfo is the agency's oldest account, having been a client for almost 17 years. This account tenure is virtually unheard of in the PR world and Arnold has been on the account since she started at Schwartz.
Arnold particularly enjoys working with the media, securing coverage for her clients in leading business, consumer and professional publications. Coverage highlights include articles in Parade, The Wall Street Journal, BusinessWeek, The New York Times, TIME, Newsweek, The Boston Globe, cover stories in Genome Technologyand LIFE, ABC's "The View," CNN, CNBC as well as local affiliates across the country. For one client, Arnold secured three in-depth articles as well as inclusion in BusinessWeek's coveted Web-Smart 50 award in one year. Arnold also represented the client at a scientific conference in Moscow,securing interest and interviews from national reporters.
In addition to mentoring her teams on media relations, Arnold runs the agency's business press pitching class, providing guidance to junior account staff on how to successfully place national business stories.
Arnold has led several successful product and FDA-approval national launches and awareness campaigns. Under her guidance, Arnold's teams have won numerous industry awards, including the Communicator Awards of Excellence and Publicity Club of New England's Bell Ringer Awards for the launch of a five-day radiation treatment for breast cancer, the national launch of a digital hearing aid and FDA approval of the first total artificial heart.
Prior to Schwartz, Arnold served as a communications correspondent for a mutual fund company. She graduated cum laude from Colby College with honors in English.
Lloyd Benson has a long and distinguished career in public relations and strategic marketing and has been a key member of the Schwartz Communications senior management team since 1995. Benson currently oversees the agency's award-winning healthcare practice and throughout his career at Schwartz has been involved in some of the most prominent healthcare campaigns of the past decade. These include work for clients who have developed innovative technologies to treat sudden cardiac arrest, uterine bleeding disorders, epilepsy and heart disorders. He has also spearheaded launches of next-generation digital hearing aids, diagnostic tests for cervical cancer and the first total artificial heart ever to be considered for approval by the U.S. Food and Drug Administration.
Benson also has extensive experience in developing and executing high-impact campaigns for technology clients. His expertise includes work in the customer relationship management, telephony, instant messaging, enterprise software and consumer technology arenas.
Schwartz account teams and campaigns architected by Benson have consistently won many of the public relations industry's most prominent awards. From 1996 through 2003, his teams received more than 50 awards from organizations like the New England Publicity Club, Bulldog Reporter, the Public Relations Society of America (PRSA), the International Association of Business Communicators, the Medical Marketing Association and the Healthcare PR and Marketing newsletter. In 1996, Benson's campaign on behalf of Gynecare won the PR industry's most prestigious award, The Silver Anvil from the PRSA.
Benson has relationships with many of the nation's leading and most influential reporters and editors at outlets ranging from The Wall Street Journal, BusinessWeek and the Associated Press to ABC's Good Morning America. He is considered among Schwartz's leading resources in public company communications and has guided many clients though the Initial Public Offering process.
Benson has many years of senior management experience in the PR agency business and, at Schwartz, is heavily involved in agency-wide training. Prior to joining Schwartz, he was a vice president at a boutique high-tech agency. He previously was director of strategic planning for NYNEX Business Information Systems, helping to guide the company into deregulated markets following the break-up of AT&T in the early 1980s. Benson is a graduate of Colby College and a resident of Salem, Mass.
McClennan combines strategic communications counsel with a relentless drive for excellence to help Schwartz's clients succeed in leveraging public relations to realize their business objectives.
In his more than eleven years at Schwartz, he has led teams in a variety of industries, including financial services, semiconductor manufacturing, consumer technology and gaming. He has worked with companies ranging from venture-funded start-up to large public companies, including CheckFree, Peppercoin, I4 Commerce, AmberWave, PRI Automation, Connected, Imaging Automation, NECX and Trellix.
McClennan's teams have been recognized with more than 35 awards for excellence in public relations, including four Silver Anvils (The PR Industry Oscars) in four years for Marketing Consumer Services and Financial Services for his teams work on behalf of CheckFree, I4 Commerce and Peppercoin. Working with CheckFree, his team helped raise consumer awareness of the benefits to paying bills online to 99 percent, and followed up with a campaigns focused on increasing the number of women who paid their bills online and reducing consumer fears of ID Theft.
He has obtained placements for his clients in a wide variety of business and trade publications, including The New York Times, Wall Street Journal, Los Angeles Times, Fast Company, Forbes, U.S. News and World Report, and Newsweek He once convinced a CNBC crew to follow the vice president of technology of a small start-up company around COMDEX for an entire day as a Day in the Life feature.
McClennan has a B.A. in public relations/political science from the S.I. Newhouse School at Syracuse University. McClennan is president-elect of the Public Relations Society of America's Boston Chapter, one of the largest in the nation.
Twitter: @mcclennan
LinkedIn: http://www.linkedin.com/in/mcclennan
Martin Gleissner is a Senior Account Executive/Assistant Manager at Schwartz Communications' Stockholm office. He joined Schwartz from Cloudberry Communications, where he planned and carried out media strategies for a variety of clients from various industries.
Martin is a native German living in Sweden and is managing campaigns in Germany, Scandinavia and the UK.
Client experience includes; Empirix, Projectplace, West, ESET, ScriptLogic, Bioness PKWare, UIQ, and Skype.
Martin has further worked as a journalist and has a Bachelor of Arts in Social Science from University of Dusseldorf, Germany and graduated from University of Amsterdam with an M.A. in European Communications Studies.
Matt is a senior media strategist at Schwartz Communications and has supported accounts spanning different industries including enterprise software, Web services, biometrics, security and PC gaming. Thriving on the fast pace of IT security, he has focused primarily on the security industry for the past several years, working with companies that specialize in Security-as-a-Service, antispam and antivirus, security compliance, and identity and access management.
Matt's strong media relations experience has enabled him to secure consistent coverage for security clients across both business and trade media, including: Time, Wall Street Journal, USA Today, Washington Post, San Francisco Chronicle, Investor's Business Daily, Reuters, InformationWeek, InfoWorld, Information Security, eWeek, The Register, CNET, as well as broadcast segments on CBS and NBC News.
His account responsibilities include strategic outreach to top-tier technology and business media, analyst relations, researching and securing speaking and event opportunities, managing customer programs, writing press releases and marketing collateral, and researching and securing editorial opportunities.
Prior to Schwartz, Matt worked in television news and has extensive experience in the broadcast industry. He was a producer at KYMA NBC 11 news in Yuma, Ariz. and was responsible for the 6 and 10 o'clock newscasts. Prior to NBC, he worked for two years at KTTV Fox 11 News in Los Angeles where he secured news stories, edited stories. He also worked in entertainment television as a talent coordinator for "On Air With Ryan Seacrest".
Matt graduated Magna cum Laude from Loyola Marymount University with a B.A. in Communication Studies.
Mercedes Fereck, an account director at Schwartz Communications, has worked with a variety of public and private technology and healthcare technology clients. She has experience supporting PR initiatives in security, enterprise software and healthcare IT markets both domestically and internationally through Schwartz U.K. and Sweden offices.
Mercedes manages account teams and their daily operations. She also leads the development of corporate messaging and strategic PR goals; oversees analyst and customer programs; and generates news and feature stories in a variety of high-level publications.
Over her nearly six year tenure at Schwartz, Mercedes has worked with several technology companies, spanning the security landscape, from email encryption to web security and internal hardware, software and network security. By implementing thought leadership campaigns and creative PR programs, Mercedes has helped companies of various sizes increase exposure among targeted audiences – customer prospects, analysts and investors. For the past five years Mercedes has represented ScriptLogic Corporation and oversaw its acquisition by Quest Software, a leading IT company with more than 100,000 customers, 3,400 employees and 60 offices worldwide. Most recently, Mercedes worked with Purewire, Inc., a SaaS-based Web security company that was acquired by Barracuda Networks in late-2009.
Mercedes graduated from Syracuse University, earning a Bachelor of Science in Finance from the Martin J. Whitman School of Management and a Bachelor of Arts in Public Relations from the S.I. Newhouse School of Public Communications.
A native of Scranton, Pennsylvania, Mercedes now lives in the heart of Boston's Beacon Hill neighborhood and enjoys the dining, shopping and entertainment the city has to offer.
Twitter: @mfereck
Merrill Freund has more than 15 years experience in high-tech public relations and has represented clients in various tech industries. In addition to formulating strategy, messaging and managing day-to-day activities on his clients' accounts, he works with his peers to stimulate high-profile placements in leading media outlets, including BusinessWeek, Fortune, The Wall Street Journal, CNN and CNBC, as well as in the top computer trade publications.
Freund has led a number of successful campaigns for open source companies that supported their overall business objectives. He managed the Gluecode account, repositioning the company from a proprietary portal company to an open source application development challenger to Oracle, IBM and BEA, which ultimately led to the company's acquisition by IBM. He currently runs the Qlusters account, helping to increase by 10x the number of downloads of its open source systems management software and supporting its series B financing, and Terracotta, an open source network attached memory company, for which Schwartz has helped pioneer a brand new category through results-based PR.
Freund also has deep expertise representing companies with data center-focused technologies, including server, storage and virtualization software. For the last four years, he has managed the Rackable Systems (Nasdaq:RACK) account, positioning the company as a legitimate competitor to Dell, IBM and HP, supporting Rackable Systems' successful 2005 IPO and communicating the company's leadership on green issues. He currently leads the Xyratex (Nasdaq: XRTX) account, a $1 billion plus storage OEM, and Virtugo, a provider of management solutions for virtualization platforms. He previously helped execute the successful launch of Panasas, an innovator in parallel storage solutions.
Previously, Freund was with Marinex Communications, a New York-based PR firm specializing in healthcare and high-tech clients. Freund holds a B.A. in political science from Union College and an M.S. in telecommunications from the University of Colorado at Boulder.
Twitter: @merrillfr
Miranda Coykendall is a Supervisor at Schwartz Communications in San Francisco, where she has worked on a variety of consumer, technology and green accounts.
Prior to joining Schwartz, Miranda worked as a field producer for the Fox News Channel, travelling to breaking news stories both domestically and internationally.
Miranda holds a B.A. in Legal Studies from the University of California, Berkeley and spends her free time convincing her colleagues to join her in training for half marathons and triathlons.
Nicole Solera comes to Schwartz with nearly five years of experience in PR and marketing for some of the most recognized technology companies in the U.S. In particular, she recently performed contract work for RSA Security, a leading IT security company, where among other tasks she managed events for RSA’s support of national cybersecurity month. She also has experience with B2B technology markets, having worked within the EMC corporate marketing department.
At Schwartz, Nicole is a key member of the Agency’s IT security practice. She recommends story ideas to her clients, based on current events, and she’s responsible for earning coverage across a variety of professional media and social media outlets. Nicole also works closely with her client’s customers and their analyst champions to package stories for strategic visibility opportunities.
Risa Burgess has 12 years of healthcare communications experience and joined Schwartz Communications in 1998.
Risa has executed award-winning product and company launches for breakthrough medical devices and diagnostics in depression, orthopedics, oncology, epilepsy, cosmetics and has extensive experience working with biotechnology, health technology and life science companies. She has designed and implemented PR campaigns to support regional sales efforts, regulatory milestones, scientific communications, M&A activity, pre-launch market conditioning, issue awareness, celebrity-driven consumer awareness, corporate communications, clinical trial recruitment and special events. Her client portfolio includes emerging growth companies such as Leerink Swann, Southern Research Institute, Cyberonics, Wright Medical, Artes Medical, etrials, High Throughput Genomics, Verdezyne, SONIC innovations and Oridion and market leaders including West Pharmaceutical Services, PerkinElmer Life Sciences and CMGi.
Risa has secured innumerable high impact placements for her clients in media including The Wall Street Journal, Associated Press, Investor's Business Daily, BusinessWeek, Fortune, Dow Jones, Reuters, Financial Times, Boston Globe, Nature Review, BioITWorld, Pharmaceutical Executive and Drug Discovery and Development. She also has a solid track record of broadcast coverage on CNBC, CBS, NBC, FOX and ABC.
Under her guidance, Risa's teams have been recognized for PR excellence by the Publicity Club of New England with top honors including best product/service publicity business-to-business campaign for Leerink Swann in 2009; best news release: regional for Cyberonics in 2006 and best investor relations/financial campaign for Cyberonics in 2005.
She is on the Board of Directors as immediate past president for the Publicity Club of New England and she manages the Agency's submissions for the annual awards competition. She also leads training and professional development programs for the healthcare practice and is actively involved in recruiting and interviewing new hire candidates.
Prior to joining Schwartz, Risa worked as a research associate at RAMS-FIE in Gaithersburg, MD. She also dipped her toes in culinary PR at Blue Plate Communications, a Newton, Mass. public relations agency focused on the food service industry. Risa holds a B.A. in journalism from the University of Maryland with a specialty in public relations and writing. When she isn't at the office, she is spending time with her husband chasing after her toddler.
Since 1997, Ross Levanto has raised the visibility of a broad range technology companies in several industries, including application development and open source, application integration, security, storage, Web communities, Web acceleration and Web search technologies. During his tenure at the Agency, he has led teams creating new markets and market categories, from Web shopping and online people searching to Web services and open source integrated developer environments.
Ross also enjoys placing clients in the media. He has successfully placed strategic features in a variety of print and broadcast outlets, including Wall Street Journal, BusinessWeek, Fortune, CNN and the Associated Press.
Ross graduated with a bachelor's degree in communications, summa cum laude, from Boston University. Prior to joining Schwartz, Ross was the webmaster at WHDH-TV Channel 7, an NBC affiliate in Boston. In the Fall of 1996, he worked in Vice President Al Gore's Communications Office in Washington, where among other duties he performed background research for the Clinton administration's export encryption policies.
Ross is also an active volunteer in the local technology scene. He has served as vice president, press and public affairs for the New England Business and Technology Association, which later merged with the Massachusetts Software Council. He is the originator of the Association's annual awards ceremony, which is still in existence today.
Twitter: @rosslevanto
Shannon Murphy brings more than eight years of communications experience to the role of Vice President at Schwartz Communications, where she is an active member of the Medical Device & Diagnostics, Pharmaceutical and Biotech, and Healthcare IT practice groups. Since joining Schwartz in 2005, she has supported established leaders and emerging innovators in the healthcare IT, medical device, and life science fields with strategic public relations counsel and high-impact media exposure. Shannon leads teams, guides her clients and manages workflow, helps to develop and implement strategy, crafts effective and influential messaging, and secures coverage in a variety of media.
Over the past five years, Shannon has represented both emerging and established companies in the Medical Device & Diagnostics, Pharmaceutical and Biotech, and Healthcare IT spaces including Ascent Healthcare Solutions, Cepheid, Curexo Technology, Epocrates, eToims Medical Technology, Fluorotronics, Healthline Networks, LifeCell, Nobel Biocare, Omnicell, Otologics, Oxford BioMedica, PriceDoc, PureSleep, ResMed, Respironics, SeQual Technologies, Versant Advantage, W.L. Gore & Associates and Zynx Health. Shannon has executed PR to support clinical trial recruitment, pre-launch market conditioning, regulatory events, product launches, regional sales efforts and issue awareness. She has also played an integral role in her teams' winnings of several PR industry awards, including a Gold Bulldog Award for the best business-to-business product launch, Publicity Club of New England Bell Ringer Awards for Best National Print Feature, Best National Television News Placement, Best Marketing Communications Campaign, New Media, the Bell Ringer Merit Award for Community Service Campaign and Product/New Service Publicity: Healthcare, and the Bell Ringer for Product/Service Launch: Healthcare.
Shannon has secured favorable client coverage in an array of print and broadcast consumer and trade media outlets on both a local and national level, including Arizona Republic, Associated Press, Congenital Cardiology Today, Dow Jones, Forbes, Parenting Magazine, PharmaVOICE, Pharmaceutical Executive, Reader's Digest, Red Herring, Self Magazine, The Doctors, The New York Times, The San Francisco Chronicle, The Wall Street Journal, and countless others.
Prior to joining Schwartz, Shannon was involved in healthcare public relations for such clients as 3M Pharmaceuticals, GlaxoSmithKline, Sanofi Aventis and Endo Pharmaceuticals. She spearheaded a national grassroots campaign with dermatology residency programs for three years in approximately 60 different markets across the country. Shannon has also been fully involved in the FDA clinical trial processes for new products, as well as during the successful launch of the new products post-regulatory clearance. She was previously a senior account executive at KPR, Inc., a pharmaceutical advertising firm based in New York City. Prior to that, she worked at Cohn & Wolfe, also in New York City. Shannon graduated from Colby College with a B.A. in English literature and creative writing, studied at the Universite de Bourgogne in Dijon, France, and was captain of the women's lacrosse team.
Sherry Feldberg is a director in Schwartz Communications' healthcare practice. She's worked with a mix of large, publicly traded clients, including Hologic, Cyberonics, Respironics, Wright Medical and Accuray, as well as private companies like diaDexus and Retina Implant. As a director, Sherry's days are spent on planning, managing day-to-day team activities and leading her teams' media relations efforts, a passion of hers.
Over the years, Sherry has cultivated relationships with some of the top health reporters, resulting in coverage for her clients in outlets such as the Associated Press, USA Today, Time, Family Circle, CNBC, CBS, The Boston Globe, The Washington Post, Chicago Sun-Times and Newsday.
When Sherry's not busy running her accounts, you can find her at the gym, catching up on her favorite prime-time dramas, including Mad Men, Grey's Anatomy and Private Practice, or chasing after her daughter.
As a senior account executive at Schwartz Communications, Shweta Agarwal works with a number of security, virtualization, business intelligence, cloud computing, data center consolidation, wireless and clean tech companies. Shweta works closely with clients to generate media coverage, plans and executes analyst and blogger relationships and manages speaking programs. She has successfully placed her clients in business as well as trade publications including the Associated Press, CIO, CNet, ComputerWorld, eWeek, Financial Times, InfoWorld, InformationWeek, NetworkWorld, IDG News Service, TechTarget, The Washington Post and ZDnet.
Prior to joining Schwartz, Shweta worked at several leading public relations agencies in India including Rediffusion Dentsu Young & Rubicam Brand Communications and TBWA Anthem PR where she managed PR campaigns for Bharti group, India's leading telecom conglomerate providing cellular, land line, national long distance and broadband services and a variety of consumer technologies.
She holds an M.S. in Journalism and Mass Communications with a specialization in Advertising and Public Relations from Symbiosis Institute of Mass Communications (SIMC), India, and a second Masters in Integrated Marketing Communications from Emerson College in Boston, MA.
Steven joined Schwartz Communications in 2010 as a Senior Media Strategist bringing extensive international and domestic experience in cleantech and tech communications consultation.
Prior to joining Schwartz, Steven spent four years working for Ogilvy Public Relations Worldwide where he was part of their corporate communications team. From 2007-2009, Steven was based in Beijing, PRC, where he accrued deep knowledge of the Chinese business and media landscapes working for Olympic sponsors during the Beijing Olympic Games. Additionally, Steven developed and executed media strategies for leading cleantech companies Trina Solar and Alstom Power as well as top US-based Fortune 500 companies, including WellPoint, UPS and United Airlines.
In January of 2010, Steven joined Ogilvy's San Francisco office where he quickly gained recognition for his cleantech media relations experience and abilities as a writer and content developer. Over the course of 2010, Steven secured coverage for clients, including Ford's green business, SunPower, Informatica and Lithium Technologies, in top national and trade publications, such as Forbes, Fortune and DBTA. Additionally, Steven gained extensive experience managing social media activities for clients on Facebook, Twitter and LinkedIn.
Steven earned a BA from the University of California, San Diego where he studied history and German.
Tiffany is an Account Supervisor at Schwartz Communications and during her tenure with the agency, she has worked with a variety of emerging growth security, consumer, clean tech and other high tech companies to implement and manage comprehensive public relations campaigns on their behalf. In particular, Tiffany works to help guide clients as they move deeper into the world of social media—including blogs, podcasts, forums, wikis and any other technology that crops up—through training, strategy and implementation.
Tiffany has leveraged strong media relationships to secure favorable client coverage in an array of top business and consumer media outlets including, The Wall Street Journal, New York Times, BusinessWeek, Investor's Business Daily, Associated Press, National Public Radio, and CBS Television and Radio, among others.
Prior to joining Schwartz, Tiffany worked as a PR strategist for Boston-based technology public relations agency, ink Communications. She also served as a marketing and communications representative for Sunday River Ski Resort in Maine. Tiffany received a B.S. in Public Relations from Boston University's College of Communication.
In her spare time, you can find Tiffany hitting the links or the slopes depending on the season.
Twitter: @ynaffit