Dan Lyons on Fake Steve Jobs
Until the New York Times blew his cover back in August, Dan Lyons had industry insiders trying to figure out the mystery writer behind the Fake Steve Jobs blog site. In addition to maintaining FSJ and his work as a senior editor at Forbes, Lyons has also published a book, "Options - The Secret Life of Steve Jobs: A Parody."
We had a chance to sit down with Dan recently to discuss a number of topics. For his take on the Fake Steve Jobs experience, check this out. Coming up next week, we'll talk to Dan about lessons learned in the blogosphere and the interaction between reporters and PR people.
Posted by John Moran on December 6, 2007 at 3:59 PM
