Erin Del Llano
Throughout her eight years at Schwartz Communications, Erin Del Llano has helped technology companies differentiate themselves and succeed in competitive markets through targeted and aggressive public relations programs. Del Llano has experience working with a variety of enterprise software and hardware companies and is also a member of the agency's expanding renewable energy and green practice.
Del Llano's IT expertise spans a range of technologies including networking, storage, information security, supply chain and mobile infrastructure. Del Llano’s efforts have achieved demonstrable results for her clients, which have included early-stage companies such as VirtualLogix, Vormetric, Enkata and Aldata as well as established public companies such as Fujitsu, Xyratex, Honeywell and Pitney Bowes MapInfo. Del Llano managed Schwartz’s PR program for MapInfo leading up to and following Pitney Bowes’ acquisition of the company for $408 million.
Whether it's through educating the market on emerging virtualization software or new developments in disk drive products, Del Llano has secured coverage for her clients in Wall Street Journal, The New York Times, Reuters, Time and USA Today. In addition to reaching general and investor audiences through business press, Del Llano and the teams she leads consistently secure client coverage in tier one IT outlets and key vertical publications including those in the retail, banking, insurance and government industries.
Through her leadership of Global Solar Energy's public relations program, Del Llano has helped the solar cell maker stand out from its competitors by highlighting the company's long-standing success, unique technology and superior manufacturing process. Within 30 days of starting the account, Del Llano and the Schwartz team secured stories in Associated Press, Reuters, WSJ.com, CNET, NYTimes.com, Scientific American CleanTech, Earth2Tech and EETimes.
Del Llano holds a B.A. in English with a minor in Women's Studies from Boston College.