Over the past six years, Murphy has represented both emerging and established companies including Ascent Healthcare Solutions, Cepheid, Curexo Technology, Epocrates, eToims Medical Technology, Fluorotronics, Healthline Networks, LifeCell, Nobel Biocare, Omnicell, Otologics, Oxford BioMedica, PriceDoc, PureSleep, ResMed, Respironics, SeQual Technologies, United Allergy Labs, Versant Advantage, W.L. Gore & Associates and Zynx Health. Murphy has executed PR to support clinical trial recruitment, pre-launch market conditioning, regulatory events, product launches, regional sales efforts and issue awareness. She has also played an integral role in her teams’ winnings of several PR industry awards, including a Gold Bulldog Award for the best business-to-business product launch, Publicity Club of New England Bell Ringer Awards for Best National Print Feature, Best National Television News Placement, Best Marketing Communications Campaign, New Media, the Bell Ringer Merit Award for Community Service Campaign and Product/New Service Publicity: Healthcare, and the Bell Ringer for Product/Service Launch: Healthcare.
Murphy has secured favorable client coverage in an array of print and broadcast consumer and trade media outlets on both a local and national level, including Arizona Republic, Associated Press, Congenital Cardiology Today, Dow Jones, Forbes, Parenting Magazine, PharmaVOICE, Pharmaceutical Executive, Reader’s Digest, Red Herring, Self Magazine, The New York Times, The San Francisco Chronicle, The Wall Street Journal and countless others.
Prior to joining Schwartz, Murphy was involved in healthcare public relations for such clients as 3M Pharmaceuticals, GlaxoSmithKline, Sanofi Aventis and Endo Pharmaceuticals. She spearheaded a national grassroots campaign with dermatology residency programs for three years in approximately 60 different markets across the country. Murphy has also been fully involved in the FDA clinical trial processes for new products, as well as during the successful launch of the new products post-regulatory clearance. She was previously a senior account executive at KPR, Inc., a pharmaceutical advertising firm based in New York City. Prior to that, she worked at Cohn & Wolfe, also in New York City. Murphy graduated from Colby College with a B.A. in English literature and creative writing, was captain of the women’s lacrosse team, and studied at the Université de Bourgogne in Dijon, France.