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What's in store for Oprah's send off?

Last week, Oprah announced her final show will air on May 25. After so many notable (and some infamous) moments, the world is abuzz with what is in store for Oprah’s farewell. We asked members of Schwartz Communications’ consumer practice...

Posted in Schwartz MSL Crossroads on April 5, 2011 1:58 PM

Ashton Wins, Proves Twitter The Killer App for Consumer PR

As pointed out on Mashable this morning, Ashton Kutcher and, now, Oprah get Twitter but, surpringly, most of CNN's audience doesn't. The CNN vs Ashton race and CNN's breaking news alert when Kutcher reached the million followers mark might help...

Posted in Schwartz MSL Crossroads on April 17, 2009 12:51 PM