The golden rule of any crisis communications situation is tell the truth, tell it all and tell it quickly. Because we can not anticipate when a crisis will hit, it is important to be prepared for myriad situations. Schwartz Communications develops comprehensive crisis planning and communications programs that prepare your company and spokespeople to respond to internal and external corporate crises and adverse events.
Our crisis communications management program includes creation of a comprehensive crisis communications plan, a half-day crisis communications workshop on-site and media training for designated crisis spokespeople. In the event of a crisis, the Schwartz team works side by side with your corporate communications team and spokespeople to ensure that agreed-upon messages are communicated consistently.