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Wait A Minute - Rapid PR Response Program for Breaking Security News

Data breaches, viruses and cyber attacks occur daily and can be small nuisances to the affected companies, or can result in devastating consequences. Earlier this month, LinkedIn confirmed that nearly 6.4 million user passwords had been stolen. And in May, the Flame Cyber Espionage malware was identified. For data security companies, these incidents provide an opportunity for organizations to share their advice and best practices for thwarting these types of data breaches and cyber attacks. Connecting with the media to get your message out can be tricky, especially when there’s not a moment to waste. In our Tangled Web security blog, Schwartz MSL Vice President Bill Keeler highlights the five key steps for creating a rapid response program, connecting with the media and getting your voice heard.

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Posted by Wait A Minute on June 20, 2012 at 3:13 PM

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